An Diugh means 'today' in Scottish Gaelic. Some say the writing is in the sand for the language.
Gaels speak of their unique language and culture. But the Hebrides are also populated by many 'white settlers'. These incomers have been attracted by jobs, cheap property, low crime, fresh air, the surf, empty beaches, or to just escape. To these new locals, Gaelic culture is as valid as any other and can sometimes be exclusive.
Trying to make Gaelic appealing in a modern context is an industry in its own right. This picture was taken for Proiseact nan Ealan, (The National Gaelic Arts Agency) to draw people's attention to the perilous state of the language.